Round Tech

BRANDING

Aug 2018

"Go straight, make a round, go straight."

The "round" is about fun and surprise

Round Technology is a technology company founded in 2018 based in Shanghai. They design and develop useful and exciting digital products for those who are not only satisfied with “useful” but also for interest.

The brand image of the Round Technology conveying the sense of technology and reliability, and also expresses the pursuit for fun and surprise at the same time.

"Go straight, make around, go straight."

Shape Details

Since its inception, Round Technology has hoped to be an interesting technology company. In this fast era, the pursuit of Round Technology is not only “Fast” and “direct” but also the “curves” before reaching the end.

Logo in motion

The fun and surprise that you get in the Round is the direction of Round Technology and the core concept of the logo.

Sketches

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